A BASIC ACQUISITION STRATEGY EXAMPLE IN THE BUSINESS INDUSTRY

A basic acquisition strategy example in the business industry

A basic acquisition strategy example in the business industry

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Company acquisitions can be a challenging process; right here are the different techniques that business leaders use



Amongst the numerous types of acquisition strategies, there are 2 that people usually tend to confuse with each other, probably due to the similar-sounding names. These are referred to as 'conglomerate' and 'congeneric' acquisitions, which are 2 very distinct strategies. To put it simply, a conglomerate acquisition is when the acquirer and the target firm are in entirely unrelated markets or engaged in different ventures. There have been numerous successful acquisition examples in business that have included 2 starkly different businesses with no overlapping operations. Typically, the goal of this approach is diversification. For example, in a circumstance where one service or product is struggling in the current market, businesses that also own a diverse range of other services and products often tend to be far more stable. On the other hand, a congeneric acquisition is when the acquiring company and the acquired business are part of a comparable sector and sell to the same sort of consumer but have slightly different products or services. One of the primary reasons why firms may opt to do this sort of acquisition is to simply increase its line of product, as business individuals like Marc Rowan would likely verify.

Many people presume that the acquisition process steps are always the same, regardless of what the business is. Nevertheless, this is a standard false impression due to the fact that there are actually over 3 types of acquisitions in business, all of which come with their own procedures and approaches. As business individuals like Arvid Trolle would likely validate, among the most frequently-seen acquisition methods is called a vertical acquisition. Basically, this acquisition is the polar opposite of a horizontal acquisition; it is where one firm acquires another firm that is in a completely different position on the supply chain. For example, the acquirer company may be higher up on the supply chain but opt to acquire a company that is involved in a vital part of their business functions. On the whole, the appeal of vertical acquisitions is that they can generate brand-new earnings streams for the businesses, in addition to lower costs of production and streamline operations.

Before diving right into the ins and outs of acquisition strategies, the 1st thing to do is have a solid understanding on what an acquisition truly is. Not to be confused with a merger, an acquisition is when one company purchases either the majority, or all of another company's shares to gain control of that firm. Generally-speaking, there are approximately 3 types of acquisitions that are most popular in the business industry, as business people like Robert F. Smith would likely understand. One of the most common types of acquisition strategies in business is known as a horizontal acquisition. So, what does this suggest? Basically, a horizontal acquisition involves one company acquiring another company that is in the very same market and is performing at a comparable level. The two companies are basically part of the very same sector and are on an equal playing field, whether that's in manufacturing, financing and business, or farming etc. Typically, they might even be considered 'competitors' with each other. Generally, the primary advantage of a horizontal acquisition is the increased possibility of boosting a business's customer base and market share, along with opening-up the chance to help a company expand its reach into brand-new markets.

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